Logoluv

Navy blue

#000080

Navy blue (#000080) is a dark, vivid blue colour, cool. In RGB it is 0 red, 0 green and 128 blue; in HSL its hue is 240°, its saturation 100% and its lightness 25%. For print, its CMYK mix is 100% cyan, 100% magenta, 0% yellow and 50% black, though printed colours vary with paper and ink.

Blue is the most-used colour in brand logos. It reads as trustworthy, calm and capable, which is why banks, tech firms and airlines choose it.

Text on navy blue

White text on navy blue has a contrast ratio of 16.01:1 and passes AAA; black text has 1.31:1 and fails. White text is the better choice on it. Check other pairs in the contrast checker.

White text · 16.01:1

Black text · 1.31:1

Tints and shades of navy blue

Colour palettes with navy blue

Brands with a navy blue logo

Brand colours close to #000080, from our Brand Colour Index.

Colours similar to navy blue

Use navy blue in CSS

.button {
  background-color: #000080;
  color: #FFFFFF;
}

Make a full Tailwind scale from it with the Tailwind shades generator, or see more shades of blue.