Logoluv

Mauve

#E0B0FF

Mauve (#E0B0FF) is a light, vivid purple colour, cool. In RGB it is 224 red, 176 green and 255 blue; in HSL its hue is 276°, its saturation 100% and its lightness 85%. For print, its CMYK mix is 12% cyan, 31% magenta, 0% yellow and 0% black, though printed colours vary with paper and ink.

Purple has long meant luxury, creativity and a touch of mystery. Light purples feel soft and gentle; deep purples feel rich and bold.

Text on mauve

White text on mauve has a contrast ratio of 1.78:1 and fails; black text has 11.82:1 and passes AAA. Black text is the better choice on it. Check other pairs in the contrast checker.

White text · 1.78:1

Black text · 11.82:1

Tints and shades of mauve

Colour palettes with mauve

Brands with a mauve logo

Brand colours close to #E0B0FF, from our Brand Colour Index.

Colours similar to mauve

Use mauve in CSS

.button {
  background-color: #E0B0FF;
  color: #000000;
}

Make a full Tailwind scale from it with the Tailwind shades generator, or see more shades of purple.