Charcoal
#36454F
Charcoal (#36454F) is a dark, muted blue colour, cool. In RGB it is 54 red, 69 green and 79 blue; in HSL its hue is 204°, its saturation 19% and its lightness 26%. For print, its CMYK mix is 32% cyan, 13% magenta, 0% yellow and 69% black, though printed colours vary with paper and ink.
Blue is the most-used colour in brand logos. It reads as trustworthy, calm and capable, which is why banks, tech firms and airlines choose it.
Text on charcoal
White text on charcoal has a contrast ratio of 9.90:1 and passes AAA; black text has 2.12:1 and fails. White text is the better choice on it. Check other pairs in the contrast checker.
White text · 9.90:1
Black text · 2.12:1
Tints and shades of charcoal
Colour palettes with charcoal
Brands with a charcoal logo
Brand colours close to #36454F, from our Brand Colour Index.
Colours similar to charcoal
Use charcoal in CSS
.button {
background-color: #36454F;
color: #FFFFFF;
}Make a full Tailwind scale from it with the Tailwind shades generator, or see more shades of blue.