Cardinal red
#C41E3A
Cardinal red (#C41E3A) is a medium, vivid red colour, warm. In RGB it is 196 red, 30 green and 58 blue; in HSL its hue is 350°, its saturation 73% and its lightness 44%. For print, its CMYK mix is 0% cyan, 85% magenta, 70% yellow and 23% black, though printed colours vary with paper and ink.
Red is the colour of energy, urgency and appetite, which is why it is on so many food, sport and sale signs. It is the most common colour in brand logos after blue and black.
Text on cardinal red
White text on cardinal red has a contrast ratio of 5.84:1 and passes AA; black text has 3.59:1 and passes AA for large text only. White text is the better choice on it. Check other pairs in the contrast checker.
White text · 5.84:1
Black text · 3.59:1
Tints and shades of cardinal red
Colour palettes with cardinal red
Brands with a cardinal red logo
Brand colours close to #C41E3A, from our Brand Colour Index.
Colours similar to cardinal red
Use cardinal red in CSS
.button {
background-color: #C41E3A;
color: #FFFFFF;
}Make a full Tailwind scale from it with the Tailwind shades generator, or see more shades of red.