Logoluv

Blood red

#880808

Blood red (#880808) is a dark, vivid red colour, warm. In RGB it is 136 red, 8 green and 8 blue; in HSL its hue is 0°, its saturation 89% and its lightness 28%. For print, its CMYK mix is 0% cyan, 94% magenta, 94% yellow and 47% black, though printed colours vary with paper and ink.

Red is the colour of energy, urgency and appetite, which is why it is on so many food, sport and sale signs. It is the most common colour in brand logos after blue and black.

Text on blood red

White text on blood red has a contrast ratio of 10.07:1 and passes AAA; black text has 2.09:1 and fails. White text is the better choice on it. Check other pairs in the contrast checker.

White text · 10.07:1

Black text · 2.09:1

Tints and shades of blood red

Colour palettes with blood red

Brands with a blood red logo

Brand colours close to #880808, from our Brand Colour Index.

Colours similar to blood red

Use blood red in CSS

.button {
  background-color: #880808;
  color: #FFFFFF;
}

Make a full Tailwind scale from it with the Tailwind shades generator, or see more shades of red.