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2 LogoLuv stories about Louis Vuitton Logo: logo history, design choices and what they mean.
The Louis Vuitton monogram was designed in 1896 to stop people copying the company’s trunks, and it has become one of the most copied patterns in fashion. Georges Vuitton’s interlocking L and V, set among flowers and stars, has barely changed in nearly 130 years.
The Louis Vuitton monogram was invented to stop people copying the company’s trunks. In 1896, four years after Louis Vuitton died, his son Georges covered the canvas in his father’s initials and a scattering of flowers so that fakes would be easy to spot. It is now the most counterfeited pattern in fashion.
